Beyoncé Opens Cosmetology Center at Phoenix House

Tuesday, March 16th, 2010

Photo by Ben Hider/PictureGroup

Friday, March 5, was an incredible day for all of us at Phoenix House. Pop superstar Beyoncé and her mother, fashion designer Tina Knowles joined us for the opening of the Beyoncé Cosmetology Center at our Phoenix House Career Academy in Brooklyn. The new Cosmetology Center will offer a seven-month cosmetology training course, helping our clients gain the career skills they need to lead productive, rewarding lives in recovery.

At the ribbon cutting ceremony—after remarks from New York Mayor Michael Bloomberg, Brooklyn Borough President Marty Markowitz, OASAS Commissioner Karen Carpenter-Palumbo, and Tina Knowles—Beyoncé spoke about meeting with women in treatment at Phoenix House while preparing for the role of Etta James in the 2008 film Cadillac Records. “Through their stories, I realized that all of us have our personal struggles and we all have something to overcome,” she said. “Drug addiction…has a stigma that must be removed. Addiction is a disease and these beautiful women I met did not choose to become addicts, but they have chosen to get better.”

Later donating her salary from the film, Beyoncé wanted to create a program that was geared toward women, “something that would teach them skills that would give them hope even after Phoenix House.” Together, she and her mother, who owned a popular hair salon in Houston when she was growing up, came up with the idea of our new cosmetology program.

As a child, she observed that her mother’s salon was a place for women to “share stories, cry, laugh, and get advice”—and she wanted to bring that experience the women at Phoenix House. “The first sign of recovery is caring about your appearance,” she said. “And hopefully, this Center will be a place that will change lots of lives every year.”

We express our heartfelt gratitude to Beyoncé and Miss Tina for their tremendous gift, which will indeed change lives.

Check out the coverage below and stay tuned for more:

Good Morning America

Fox New York

MTV News


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  • Beyonce has passed on a tremendous
    gift to help someone who under any other circumstances may not have the advantages that is now being offered to increase the chance of acquiring skills that may be life changing.Tina and Beyonce are cheerful givers who are sharing blessings that have bestowed upon their lives.

  • I always LOVED Beyonce..and now I LOVE her even more….U GO GIRL!!!!

  • This is Awesome!!! I think that any woman can benefit from knowing these skills and the encouraging women of Phoenix house will definitely take away a life long skill that can earn them an honest living any where they go in the world! xo

  • Bravo Beyoncé and Miss Tina. Your thoughtful and generous contribution to help the residents of Phoenix House certainly validates the power of “community as a healing agent”. It is impressive that you committed not only to open the Cosmetology Center but to also support its sustainability. I believe the Cosmetology Center will pave the way for the residents of Phoenix House to find a meaningful role in the world, a way of being in the world with vocation.

  • I hope that this act of generosity is viewed by others and inspires people to look to do more great thing like this.
    May God bless the Knowles family and countless others for selflessly giving to those in need. Bravo!

  • Beyonce’ & her mom did a wonderful thing here. Makes u just love them more. 8)

  • What a great thing to do for those women at Phoenix house. Kudos to the Knowles family!

  • They did a good thing for the people in the city my God Bless them.

  • Southern Kreationz

    It is a great demand for a black owned beauty school in houston. The requirment are easy to meet in Tx, as I am a consultant to opening schools and a master educator/ previous school owner, manager, admissions rep, as well as salon owners with over 50 year experience in the beauty industry. We would love to meet with you and Tina for futher discussions.