It’s hard to believe almost a year has passed since Phoenix House took part in the first-ever Giving Tuesday on November 27, 2012. This year, we’re joining this incredible movement again and we hope to make our 2013 campaign an even greater success. Here’s how YOU can get involved:
Q: What is Giving Tuesday?
A: We all know about Black Friday and Cyber Monday. Last year, our friends at the 92nd Street Y and the UN Foundation came up with Giving Tuesday, a new holiday devoted to giving back. More than 2,000 organizations created their own Giving Tuesday campaigns, sponsoring acts of kindness across the country. Phoenix House proudly joined the cause and we were honored when Mashable named us one of “6 Inspiring Companies Joining #Giving Tuesday.” This year, the second annual Giving Tuesday will take place on December 3, 2013.
Q: What did Phoenix House do for Giving Tuesday 2012?
A: For our Giving Tuesday 2012 campaign, we asked friends and supporters to write letters of encouragement to the men, women, and teens in our treatment programs. Many of the people in our care have lost ties with family and friends as a result of their addictions. We realized that encouraging words—even from strangers—would show our clients that they are not alone and that their hard work to find recovery has not gone unnoticed. The results were extraordinary. To find out how our clients responded, click here.
Q: What are you planning for Giving Tuesday 2013 and how can I participate?
A: Building on last year’s success, we’re proud to launch our second annual letter-writing campaign. To participate, simply:
1. Download our template letter by clicking here.
2. Personalize your letter with a favorite quote, a personal story of triumph over adversity, or any other message to inspire and motivate our clients on their recovery journeys. Click here for a few examples of the moving letters we received last year.
3. Email your letter as an attachment to email@example.com by December 3.
On Giving Tuesday, December 3, 2013, we’ll distribute each letter to a client in one of our programs nationwide. Last year, we received letters from all over the country as well as Canada and the Caribbean. We hope to receive an even more diverse array of letters this year. Please join us! It’s a small—and cost-free—act of kindness that will mean a great deal to someone in recovery from addiction.Back to Index